The director of ITH, Mar de Miguel Colom , highlighted that the forum will present numerous innovations “of immediate and effective applicability”, thanks to which it is possible to “improve profit margins and increase competitiveness in the market “.
In addition, during the forum, issues related to the promotion of tourist destinations will be discussed. In this sense, the objective of Fitur and ITH is to “expand” each year the theme of the meeting so that Fiturtech becomes “a reference in the tourism field”.